Category: Motivation

Stopping the Obesity Crisis

The two people illustrated above, Claude Bernard and Walter B Cannon, discovered and named the phenomenon of ‘homeostasis’.  They couldn’t possibly have ever guessed this, but their ideas could ultimately help to stop the current obesity crisis. Homeostasis is a universal principle of living beings, a necessary requirement for life. Homeostasis maintains equilibrium at set-points …

Continue reading

Stop Smoking Now

If you’re a smoker and want to give up the habit, then Stop Smoking Now is designed for you. The approach involves restoration of homeostasis without nicotine in the body or nicotine replacement, e-cigarettes or any other kind of crutch in the form of medication. The truth is Stop Smoking Now could not only save …

Continue reading

Homeostasis, Balance, Stability

The fixity of the milieu supposes a perfection of the organism such that the external variations are at each instant compensated for and equilibrated…. All of the vital mechanisms, however varied they may be, have always one goal, to maintain the uniformity of the conditions of life in the internal environment…. The stability of the […]

Hierarchy of Needs

The General Theory incorporates an amended form of Abraham Maslow’s (1943) motivational needs hierarchy. The diagram shows the hierarchy amended by Douglas T. Kenrick and colleagues  to which in the General Theory of Behaviour is added the process of Type II homeostasis. The first level of the hierarchy for Immediate Physiological Needs already incorporates homeostasis …

Continue reading

Enjoying the Heat

My new book, A General Theory of Behaviour, begins with a story… It is a hot summer’s day. A couple are on holiday at a hotel with an outdoor swimming pool. After breakfast, the couple decide to spend a lazy morning beside the pool sunning themselves, reading and swimming. They go to the far end …

Continue reading

%d bloggers like this: